| Photo: Adnan Abidi/Reuters| Many call him a "Yoga Guru", while some loathe him for being just another "Capitalist".Known to Every Indian but barely recognized outside the Country, The Wholistic View dissects the story of Swami Ramdev who is giving the likes of Unilever and P&G a run for their money ( 6 min. read ) Not too long ago he may have been the most televised person in the world. In 2016, he featured for an average at least 19 and a half hours a day on Indian TV Channels. He abjured possessions and renounced the material world but today he can be found in the most material of places. Switch on an Indian TV, there's Swami Ramdev demonstrating his signature belly roll, flip the channel and there's the Baba selling dish soaps and shampoos. Roam around any City in India and you will find this saffron-clad yogi's face in stores selling the products of Patanjali Ayurveda Limited, the multi-billion dollar FMCG Corporation he controls, lea
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